It’s no secret that the economy stinks these days. According to a survey by a Chicago-based research firm, people are passing on the healthier options offered at fast food and casual dining restaurants in favor of a super-sized serving of comfort. Eighty-two percent of respondents say their better-for-you items are selling ‘lousy.” Customers are citing economic factors for their preferences.
More than half of consumers say they are more concerned about their eating habits than they were a year ago… yet:
- 70% say that healthful foods are harder to afford