Roxy Jam Biarritz
ASP Womens World Longboard Championship
Cote des Basques, Biarritz France
10 – 14 July 2010
Surfing, Art, and Music…. provide the potency for Roxy’s cocktail
The unique mixed concept of Women’s Longboard Word Championships with a renowned live-music venue makes Roxy Jam Biarritz an important part of this summer’s events. Against the dreamy backdrop of the Basque Coast, nestled between the cliffs and Villa Belza, two-steps from the idyllic sands of the Port Vieux beach, Roxy Jam Biarritz will host five days of competitive surfing, music concerts and art exhibitions.
Highlights of this year’s 2010 edition:
The ASP Women’s World Longboard Championships unites 32 of the world’s best women surfers, all with their eye on the world crown currently held by Californian Jennifer Smith, winner of the 2007 and 2009 Biarritz events.
The Roxy Jam Biarritz expo has adopted “recycling” as this year’s theme. Remarkable and poetic, the art works to be exhibited will be created with recycled materials, crafted by the German artist Gesa Rongue and the Spanish artist Zako. A collection of boards owned by some of the world’s best surfers, customized by renowned artists will be also be presented by Lee-Ann Curren and her Titanzinho association.
By Orange, a live pop-rock music venue is to take place on the Port Vieux beach on July 10 with Micky Green, Plastiscines and La Femme.
Hailing from Australia, the sublime Micky Green has a passion for surfing and the ocean. Roxy Jam was tailor made for her! Based in Paris, her first album White T-Shirt was a hit with 180,000 albums sold and a nomination for the French equivalent of the Grammies, the ‘Victoires de la Musique’. Now with her second album, Honky Tonk, this multi-instrumentalist talent has risen to “Queen of Pop” status.
And the Parisian quartet, Plastiscines, who conquered the New World with their second album, About Love, produced by Butch Walker (Pink, Avril Lavigne, Katy Perry) and graced the hip television series Gossip Girl with a cameo appearance. A quirky blend of charming sass and punk pop, Plastiscines have what it takes to follow in the footsteps of previous guests at the Roxy Jam, who included CSS, Neneh Cherry and Santigold.
On July 13 at 7pm, the ‘bar des 100 marches’ will host a live DJ set which will then migrate to the Beaurivage esplanade. This is the chance to discover ‘the next electro-music prodigy’, brought to you via the European contest “JBL Next Girl DJ”, as well as the cocktails at the ‘bar des 100 marches’. The DJ set will continue on the Beaurivage esplanade with an electro line-up featuring Miss Kittin, who will mix into the dark to complete this unforgettable night.
For the fifth consecutive year, Roxy Jam Biarritz will host the ASP Women’s World Longboard Championships, uniting 32 of the world’s best women surfers in one place, Biarritz.
Chelsea Williams : photo Roxy
Despite the century-long heritage of the longboard and its place in the roots of surf culture, longboarding arrived on the competitive scene relatively recently. At the initiative of Roxy, the ASP established the Women’s World Longboard Championships in 2006. The title of ASP World Longboard Champion is awarded annually in Biarritz. A qualifying tour (Women’s Longboard Qualifying) narrows the competition to 32 of the best women longboarders in the world, who will then meet in Biarritz for the final showdown.
The Women’s Competition Director, Philipe Malvaux, has five days (July 10 to 14) to see our 32 candidates catch their waves in pursuit of the World Championship Title. As the local surfing expert, Philipe will schedule and plan the competitions to find the ideal tides, forecasts and conditions, and the best spots in Biarritz.
From the first round, the 32 surfers will be divided into 16 ‘one on one’ match-ups and must give their absolute best to avoid direct elimination. By the second round half of the competitors will already have been knocked out. A panel of professional ASP judges will score on the surfer’s commitment, style, difficulty and successful completion of moves as well as their choice of wave. There is a USD 50,000 combined prize-list, with USD 10,000 going to the winner.
Since its debut, the ASP Women’s World Longboard Championships has been won by Californians Schuyler McFerran in 2006 and Jennifer Smith in 2007 and 2009, and Hawaiian Joy Monahan in 2008.