Heraea Marketing, LLC announced today that professional rugby athlete Phaidra Knight has signed with Heraea Marketing as her sport marketing agency. +ACY-nbsp+ADs +ACI-We are so thrilled to have Phaidra choose our 'niche' organization to represent her,+ACI said Gig Rock, Owner/Founder of Heraea … [Read more...]
Minnesota’s Mankato cutting sports
Somehow it flew under our radar last fall that Minnesota State University Mankato was planning on cutting four sports: men's swimming/diving, women's bowling, and men's and women's tennis.But they indeed were. And then the student-athletes and their supporters started a campaign to save their sports … [Read more...]
Five events, five athletes moving the chains 2000-2010
By Rachael Goldenberg OK, 2000-2010 is 11 years but rather than quibble with the definition of a decade, let's consider the strides female athletes have made. … [Read more...]
PUMA celebrates the sport of being social
Back in July, PUMA brought a pop-up concept to NYC in celebration of the 2010 FIFA World Cup. In addition to a retail space which offered replica jerseys and other soccer apparel, the +ACI-experience+ACI included a beer garden where fans could kick back, socialize and watch the games. This time around, the … [Read more...]
Kelly Kulick: Bowling Champion and Class Act
It's easy to forget that there are some firsts that women haven't achieved yet. I'm not out there burning my bra about it, because God knows I need it, but I really had a +ACI-huh?+ACI moment when I heard that for the first time EVER a woman, Kelly Kulick of New Jersey, won the Professional Bowling … [Read more...]
Kelly Kulick’s title win: a harbinger of things to come
Bowling isn't a sport I follow much, but this week it is on my mind, like so many others, thanks to Kelly Kulick and her win Sunday at the PBA Tournament of Champions. A sport that has been dominated by men as much as any other now has its first female champion. Billie Jean King gives voice to the … [Read more...]
Score that a (giant) strike: Kelly Kulick grabs men’s pro bowling title (plus $40,000, brand new fans, and a win for gender equity)
By Laura Pappano Last weekend - in case you haven't heard - Kelly Kulick became the first woman to win a Professional Bowlers Association Tour Title. And she didn't just win, she blew away her opponent. At the 45th P.B.A. Tournament of Champions in Las Vegas, Kulick beat 2007-2008 PBA … [Read more...]
Authentic moments with Kulick and Flatt
Every once in a while I've hit the bowling lanes with some friends and every once in a while comes my personal triumph - breaking 100. Every once in a while I throw on my figure skates and hit an open skate and enjoy a personal triumph - not tripping myself up with the toe-pick as I skate the only … [Read more...]
India’s Muslim girls box their way out poverty
By POH SI TENGKOLKATA, INDIA -- As the sun dips below the horizon, roll call begins at a boxing club in southeast Kolkata.Standing tall, soldier-style in three lines, are 47 students -- some as young as 8 years old, a few as old as 23 -- who hold their positions in front of an outdoor boxing ring at … [Read more...]
Boxing FAIL
Remember that time when you were watching a ball game and it was clear from the start that the two teams were utterly unmatched? One team took the court or field and began racking up points until it was patently obvious that there was just no way the losing team would be able to recover. Sometimes … [Read more...]