Final Four Leadership

One of the unique aspects of sports is the degree of publicity athletes generate in the mass media. Unfortunately, many star athletes have gained notoriety based upon negative attention in the news. I am happy to report that many individuals, sports leagues and organizations are using their names, reputations and status as role models to support Breast Care Awareness Month this October. One could not watch a NFL football game this weekend without noticing the pink cleats, pink gloves and repeated mention of the efforts throughout the league to promote awareness.

I am also happy to report that campaigns to raise awareness are not limited to public sports figures…there are other ways in which sport can be used to bring attention to important causes. In the case of David F. Salter, a “self-admitted chauvinist-in-rehabilitation” from York, Pennsylvania used his work with eight women’s elite basketball coaches to create a unique licensing agreement with the Kay Yow/WBCA Cancer Fundâ . As a result, a portion of the proceeds from his new book, Final Four Leadership, will be donated to the Yow Fund which issues grants to researchers specifically searching for cures for women’s cancers.

Having known Mr. Salter for the past nine years, I am not surprised to learn that he has found a way to help others, yet again. His sense of humor, insightful comments and unique perspective enable him to write about his findings in a straight-forward and understandable manner. As Salter says, “it takes a different skill set to lead a group of men as opposed to leading a group of women. That’s not a bad thing nor a good thing, it just is what it is.”

I’ve had many conversations with Dave as we have watched our girls participate in both youth sports and high school athletics, I respect his first-hand knowledge as a coach, a father, a sports fan and an athlete and admire the way in which he writes about these topics in his books. While this book profiles successful female leaders and the many strategies that help them relate to and motivate the individuals under their guidance it also includes a sense of simple reality of a down-to-earth person looking out for what’s best for individuals, what motivates people and the best advice from an expert in the field. His ability to cut through the complexities associated with a man using his perspective to view effective practices from a women’s point of view with humor, humility and kindness is exceptional. As a result, this book, provides the reader with a great deal of information, thoroughly researched and conveyed in an entertaining manner.

I highly recommend the Final Four Leadership to anyone aspiring to reach positions of leadership, anyone that just wants to improve upon the way in which they manage others or even someone looking for an interesting read about human nature and how to cope with the differences between men and women in and out of the sports arena. It is rare to find an author with the ability to honestly portray things as “he sees them” while maintaining the standards of academics and professionals in the field.

For more information about David Salters, his books and his services check out his website www.davidfsalter.com.

View Original Post at sportmanagementeducation.wordpress.com

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