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SPONSORSHIP Articles and Blog Posts

Mental Toughness: Beyond the L's and W's
by PrincessPunish
posted December 23, 2009 at 7:27pm

“I firmly believe that any man's finest hour, his greatest fulfillment of all he holds dear, is the moment when he has worked his heart out in a good cause and lies exhausted on the field of battle - victorious.” -Vince Lombardi...more

Saris Cycling Group sponsors Bike Diva
by Bike Diva
posted December 9, 2009 at 4:14pm

I have been busy, since July, filling out various sponsorship applications, looking for sponsors for the 2010 race season. Each company has it's own set of guidelines as to when they accept applications, what type of athletes they are looking to sp...more

Get sponsored by Sport Beans
by Bike Diva
posted August 21, 2009 at 6:01pm

Sport Beans are made by the same company that creates Jelly Belly jelly beans. Sport Beans contain a blend of carbohydrates, electrolytes and vitamins and are used by endurance athletes during their intense training routines and races. Sport Beans are a...more

Golf: Different pay scales
by After Atalanta
posted August 9, 2009 at 9:24pm

I missed, in its entirety, the women's British Open last weekend. Which was too bad because a Scot actually won it. Catriona Matthew won the major--and just 11 weeks after giving birth to her second child. A fact every article I have seen points out. (We'...more

Adecco sponsors tennis champion Kim Clijsters comeback
by Pretty Tough
posted August 4, 2009 at 6:51pm

Kim Clijsters The comeback from a two-year retirement of tennis star Kim Clijsters has been boosted by the signing of a sponsorship deal with human resources company Adecco. The 26-year-old Belgian left professional tennis in 2007 to start a family an...more

No surprises post-US Open
by After Atalanta
posted July 13, 2009 at 11:41am

It was somewhat surprising how few under par rounds there were at this year's US Open; and that Christie Kerr feel apart on Sunday; and the way Eun He Ji calmed her nerves and pulled off that amazing birdie putt at 18 to win her first major.Not surprising...more

Indiana Fever safe?
by Jayda Evans: Womens Hoops Blog
posted July 1, 2009 at 8:09pm

The Indiana Fever seem to have found some solid footing after Ohio-based Kroger Grocery finalized a five-year deal with the team today to be its primary sponsor. In March, co-owner Herb Simon said he could only commit to the team for one more season becau...more

5 reasons female athletes should engage online
by ...Because I Played Sports
posted June 16, 2009 at 2:01pm

If you’re a female athlete (or you represent female athletes), I have provided five key reasons you should get online and start talking about your life, your sport, and maybe even your brand. 1) You’re creating and controlling your own voice. Today, ...more

My name is Cappie Pondexter and my Social Security number is…
by HoopFeed.com
posted June 1, 2009 at 11:26am

As previously reported (and fans have figured out), the WNBA sealed a deal with LifeLock to have logos on league jerseys. The Tempe, Arizona based identity theft protection company, inked a three-year agreement with the WNBA worth at least $1 million....more

Chrissie Wellington hops on a Cannondale
by Running in the Bike Lane
posted March 5, 2009 at 11:57pm

Chrissie Wellington just finalized a 3 year sponsorship with Cannondale. She can be seen riding her new Slice in photos at Triathlete Mag's website....more

Diana Taurasi Launches “got milk?” Ad
by Pretty Tough
posted February 13, 2009 at 7:36pm

Check out the new Got Milk? campaign, featuring Basketball star Diana Taurasi....more

Pole Vaulter Yelena Isinbayeva to Sign with Li Ning
by WomenTalkSports
posted February 12, 2009 at 11:55am

Russian pole vault Olympic Champ and world record holder Yelena Isinbayeva has agreed to a multi million-dollar contract with China's largest sportswear retailer Li Ning. "There is no athlete on the track circuit that earns that kind of money."...more

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