Quantcast

  

WNBA Finals Ratings: Games 2 & 3 Up After "Stumbling Out Of The Gate"

posted by Swish Appeal
Friday, September 17, 2010 at 6:24pm PDT

In keeping with SB Nation’s innovative use of social media in reshaping sports journalism, our vision is a women's basketball site that goes beyond merely providing game reports; instead, we want to capture the narratives that fuel our passion for the game, while maintaining the critical stance that helps us understand the game better.

Add to Technorati Favorites

WNBA Finals Ratings: Games 2 & 3 Up After "Stumbling Out Of The Gate"

Sports Media Watch (linked above) reported that, "Sunday's Dream/Storm Game 1 drew a 0.33 final rating and 450,000 viewers on ABC...marks the lowest rating ever for a WNBA Finals game on broadcast television."

But Games 2 & 3 were better, according to WNBA communications:

- Games 2 and 3 were on ESPN2 (Game 1 was on ABC) and averaged 422,000 households, up 15 percent from Games 2 and 3 on ESPN2 last year (Indiana vs. Phoenix) and up 79 percent from those two contests on ESPN2 in 2008 (Detroit vs. San Antonio)

- The game earned a 3.8 overnight rating in the Seattle market, the highest local WNBA rating on ESPN or ESPN2 for any market since a 4.0 in Hartford on September 15, 2005.

- All the key male demographic groups showed impressive double-digit growth, led by M18-34 (+90 percent).

For perspective of what happened on Sunday, NFL's Week 1 was the most viewed since 1987, according to Sports Media Watch. There's nothing that can really compete with that.

With the league starting later again next year - June 4, 2011 - this challenge might be avoided in the future.

View Original Post at swishappeal.com

Add to Technorati Favorites

No one has commented on this yet. Be the first!

Leave Your Comment:  Read our comment policy

  |