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Caroline Wozniacki to launch underwear line

posted by A Glam Slam
Tuesday, June 5, 2012 at 4:18pm EDT

A Glam Slam covers the latest news and trends in fashion and sports, wherever the two worlds collide.

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Outside of the game, many of tennis’ top females have dabbled in fashion design. Maria Sharapova has developed multiple women’s collections for Cole Haan, and Venus Williams recently debuted her revamped EleVen clothing range, with offerings for men and women. Following in the footsteps of her fashionable competitors, Caroline Wozniacki will launch her own line of underwear this Fall. The collection, developed in collaboration with Danish underwear brand, JBS, will debut worldwide in September 2012.

The undergarments were designed with input from the tennis star and are meant to reflect her own sense of style. With the tag line “This Is Me,” the collection aims to provide a look at Wozniacki’s personal side. The offerings are broken down into a microfiber line of low hipsters, g-strings, bras and tops in solid colors, and a cotton line of hipsters, low hipsters, bras and tops in both solid colors and different patterns. Wozniacki will release two new collections each year.

Caroline describes the line as“A feminine lifestyle/leisure underwear collection for the girl that wants the good looks from fashion, a perfect fit for her body, and a quality that’s hard to beat. JBS was the perfect partner to accomplish that.”

Wozniacki will also star in the corresponding campaign. Here’s a preview:



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