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MEDIA/MARKETING Articles and Blog Posts

ESPN The Magazine's Body Issue - Are my interests prurient?
by After Atalanta
posted October 1, 2009 at 5:35pm

I have to say that the more I read about ESPN The Magazine's Body Issue the more I am looking forward to its release next week. And I am not the only one.I think many are intrigued by whether and how this naked stars/serious message thing is going to work...more

Will sports save newspapers?
by Sports, Media & Society
posted September 30, 2009 at 8:12pm

That's what Tim McGuire (veteran journalist, now ASU journalism professor) suggests. He correctly points out the major threat to newspapers by ESPN's regional Web properties in Chicago, Boston, and Dallas. (It is reasonable to speculate that ESPN will do ...more

Who knew Tampons could be so funny?
by One Sport Voice
posted September 30, 2009 at 1:37pm

About a month ago I was watching TV and saw a strange commercial for Always, a feminine pad hygiene product, with the tag line “Have a happy period” with a woman dressed in white pulling a pristine pad out of a box, like as in a magic trick. I could...more

Video Blog from Angela Ruggiero: How I Use Social Media
by Tucker Center for Research on Girls & Women in Sport
posted September 29, 2009 at 5:10pm

Distinguished Lecture Panelist and a three-time Olympic medalist Angela Ruggiero weighs in on how she uses social media on her new YouTube channel. Posted in Professional Athletes, Social Media ...more

Tampax: A suitable sponsor for female athletes?
by ...Because I Played Sports
posted September 29, 2009 at 4:57pm

Serena Williams' print ad with Tamax titled Serena Williams vs. Mother Nature. Photo credit: Brandweek.com I continued to read Joe Favorito’s blog today and also saw his post about Tampax. I have such strong feelings on this subject that I just could...more

How NOT to use Social Media….
by One Sport Voice
posted September 29, 2009 at 4:51pm

Since I still have social media on the brain this week, and have been reading the discussion about social media and its impact on women’s sport on The Tucker Center blog…Thanks to ASC, I came across this story on SportsAgentBlog.com about how not to...more

New sites with high school sports coverage: Will they have a positive or negative impact on women?
by ...Because I Played Sports
posted September 29, 2009 at 12:51pm

Cleveland High School Sports Blog interviewed Keystone softball player Kara Dill in 2008. Photo Credit: Cleveland High School Sports Archive: Chris Stephens/The Plain Dealer I was reading Joe Favorito’s Sports Marketing and PR Roundup blog and immedi...more

Do I trust Jessica Mendoza?
by After Atalanta
posted September 29, 2009 at 11:38am

I just read about the forthcoming issue of ESPN, The Magazine which is being called the "Body Issue." (Isn't every issue of a magazine that covers sports exclusively always a body issue given that they are talking about and photographing bodies?)The USA ...more

Facebook, Myspace, Twitter and sports advocacy (Part 2)
by ...Because I Played Sports
posted September 28, 2009 at 11:38pm

Photo credit: Combined logos of Facebook.com, Myspace.com, Twitter.com This blog post is part 2 of a series dicussing my experiences with Facebook, Myspace and Twitter as they relate to advocacy issues that highly affect the women’s sport spher...more

Female Athletes: Here comes everybody
by ...Because I Played Sports
posted September 28, 2009 at 6:31pm

Clay Shirkey's book: Here Comes Everybody. Photo credit: Aworkinglibrary.com This blog post is part of my ongoing weekly series discussing the role of social media and female athletics. My latest reading is Here Comes Everybody by Clay Shirkey. This...more

The Future of Female Sports: A Conversation Worth Having
by Tucker Center for Research on Girls & Women in Sport
posted September 28, 2009 at 4:22pm

Megan Hueter, Cofounder of WomenTalkSports.com When I was in college, if someone had told me that in a few years I would have my own sports blog and help start an influential movement in the sports industry, I would have laughed and walked away. Why? ...more

Weekly Twitter Wrap
by LHiggs
posted September 25, 2009 at 4:23pm

Today I thought I would honor the person who brought me into this site. If you are not following her, which you probably are, then you are missing some of the most random (but not mundane) tweets of the day. And I mean all-day. Now, it required quite a bi...more

How do you think social media is affecting the sport of football?
by Soccer Science
posted September 25, 2009 at 3:16pm

In November, Alex Kotler of Football Partnerships is putting on a rockin’ panel to discuss how social media is affecting the sport of football, and yours truly has been invited as a panelist. (I’m super honored/excited to be a part of this! Details...more

ESPN to 'tread lightly' in covering youths
by Sports, Media & Society
posted September 25, 2009 at 2:41pm

ESPN President George Bodenheimer, speaking at a Penn State Forum today, was asked about coverage of high school sports, an area where ESPN continues to expand. He said he believes ESPN has a social responsibility to help protect the integrity and mission...more

Is it me, Or is Tampax campaign starring Serena and 'Mother Nature' kinda tacky?
by Black Tennis Pro's
posted September 25, 2009 at 12:28pm

...more

Sports bloggers, journalists: Not so different
by Sports, Media & Society
posted September 25, 2009 at 12:19pm

In a new piece posted on the Tucker Center Web site, I share research by the Curley Center that compares the attitudes of journalists and bloggers toward women's sports and Title IX. It turns out that they're quite similar, which may explain why so much o...more

Does ‘New Media’ Bring New Attitudes Toward Women’s Sports?
by Tucker Center for Research on Girls & Women in Sport
posted September 24, 2009 at 4:19pm

Marie Hardin, Ph.D., is the associate director for research in the John Curley Center for Sports Journalism at Penn State University and will be a panelist for the Tucker Center Distinguished Lecture Series on social media and women’s sport. Do...more

Glamour Magazine Part II
by C and R's Stanford Women's Basketball Blog
posted September 24, 2009 at 3:23pm

We have a letter! From a fan! We have a fan. We have a fan not related to us genetically or geographically. He wrote about our commentary on the Jayne in Glamour blog. And he mostly agrees with us. Another reason to post what he said! Let me share wi...more

The mommy discourse: Motherhood and sexification
by After Atalanta
posted September 24, 2009 at 3:15pm

Misty May is coming back to professional volleyball this month. May is the latest athlete mommy to return to competition. And thus the mommy discourse continues. Laura Pappano comments on May's return and discusses the other mommy returns. It seems like s...more

Social Media on the Brain
by One Sport Voice
posted September 23, 2009 at 5:40pm

Given the upcoming Tucker Center Distinguished Lecture on social media and women’s sports I’m helping plan, I’ve had social media on the brain. Here a few interesting tidbits I thought to share: 1. Did You Know 4.0 (video on YouTube produced in c...more

Focus: Women's sports and social media
by Sports, Media & Society
posted September 23, 2009 at 1:05pm

Research in the Curley Center has recently turned to sports and social media -- especially in relationship to the opportunities and challenges for coverage of women's sports. The Tucker Center at the University of Minnesota is also focusing on this import...more

Facebook, Myspace, Twitter and Title IX (Part 1)
by ...Because I Played Sports
posted September 21, 2009 at 10:10pm

Photo credit: Combined logos of Facebook.com, Myspace.com, Twitter.com So another assignment for the class that I’m taking is to post at least once/week about my experiences with groups, conversations, and other opportunities on MySpace, Facebook and...more

“Mobilizing Generation 2.0…” in the female sports world
by ...Because I Played Sports
posted September 21, 2009 at 2:15pm

Photo credit: mobilevoter.org Today marks the first day that an assignment is due for a digital political advocacy class that I’m enrolled in as part of my John’s Hopkins Masters of Arts in Digital Communication degree. As such, I’m required ...more

DC shakeup. The ugly paradox.
by Athletic Women Blog
posted September 18, 2009 at 6:51pm

DC shakeup. No, not that DC. I refer here to DC Comics, which now has a new name—DC Entertainment—and a new president. This overhaul by parent company Warner Bros. bodes well for a forthcoming Wonder Woman film. Another sign that things are looking up...more

Las Fútbolistas (Great Grandma on the Left Wing)
by From A Left Wing
posted September 17, 2009 at 4:42pm

"Las Fútbolistas" Ángel Zárraga (Mexico, 1886-1946)A friend recommended this painting to me - amazing, given the year it was painted and the commonly held view that women's football is a recent phenomenon spearheaded by post Title IX generations of Ame...more

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