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MEDIA/MARKETING Articles and Blog Posts

Fighters Weigh in on Marketing in Women's MMA
by Wombat Sports
posted December 2, 2011 at 9:02am

Kaufman vs. Tate in 2009 - Courtesy Strikeforce The #3 Unified ranked 145 pounder Ronda Rousey set the MMA world a buzz by challenging Sarah Kaufman for her #1 contendership spot at 135 pounds. This culminated in a huge debate; which included three of ...more

Sport Scandals, Sexy Babes & Social Responsibility
by One Sport Voice
posted December 1, 2011 at 1:02pm

As I posted previously, I’ve had the opportunity to participate in a host of stimulating conferences and conversations in the past eight weeks related to girls and women in sport. I’m still musing about many things, but here are three I’...more

Ronda Rousey, Miesha Tate and Sarah Kaufmann Debate How to Hype Women's MMA
by Wombat Sports
posted November 29, 2011 at 11:43am

   From left to right: Miesha Tate, Ronda Rousey, Sarah Kaufman WTS Editor's note: some additional description of the debate was added below. Lincoln-Douglas. Nixon-Kennedy. Rousey-Tate? Ariel Helwani had his hands full this past Monday on ...more

Northwestern's Upset, Kevi Luper, and Sports In America
by Swish Appeal
posted November 23, 2011 at 3:09pm

A few mid-day links for you to stay caught up with the latest in women's basketball as the nation gets ready for Thanksgiving weekend (if you aren't already off to your chosen destination): Herman of SB Nation's Sippin' On Purple has a humorous summary ...more

Smart Like Daddy/Pretty Like Mommy
by Pretty Tough
posted November 22, 2011 at 1:28pm

That’s what the Gymboree onesies say. Sheesh. Did Gymboree learn nothing from JCPenney or Forever 21? The iconic children’s clothing retailer has come under fire for selling onesies emblazoned with “Smart Like Dad” for boys, a...more

3 Concrete Actions That Can Make a Difference for Girls & Women in Sport
by Tucker Center for Research on Girls & Women in Sport
posted November 14, 2011 at 12:18pm

On November 2, 2011 we, the Tucker Center, hosted a one day conference on creating change for girls and women in sport. There was a great deal of dialogue amongst participants as to how to achieve such change. You can see the collage of pictures from our...more

University of York Centre for Women's Studies: Call for Papers on Sport, Gender and Media
by anngaff
posted November 9, 2011 at 11:41am

The Centre for Women's Studies at the University of York (UK) invites all postgraduate and early career researchers interested in gendered aspects of sport to a one-day interdisciplinary conference.  This is a growing academic field which add...more

Promoting ESPN Magazine's Body Issue
by After Atalanta
posted November 8, 2011 at 12:45am

I know I am a little late to the game here but 1) I haven't been checking my After Atalanta email (if anyone knows an easy way to forward gmail to another account please enlighten me) and 2) sick...sick sick sick. But I did manage to get a copy of ESPN Ma...more

'Lacking' in teen girls' sports novels
by Sports, Media & Society
posted November 6, 2011 at 3:26pm

Finding a good sports novel about teen girls has proven difficult for librarians. The genre is "severely lacking," according Erin Whiteside, a 2010 Penn State doctoral graduate and current assistant professor at the University of Tennessee.Whiteside prese...more

Video – Commercial for the Women’s Duels Boxing in Oxnard
by Wombat Sports
posted November 5, 2011 at 4:23pm

USA Boxing and Oxnard Police Activities League are getting ready to host an International women’s amateur boxing duels event Nov. 15-18 at 350 South K Street in Oxnard, CA. Fighters from Canada, German, Mexico, Poland, Russia, and the US wil help warm u...more

Tucker Center conference calls for change in media representation of female athletes
by Sports, Media & Society
posted November 5, 2011 at 3:15pm

Collaboration. Dialogue. Community building. These were the mission statements that the Girls and Women in Sport and Physical Activity Conference participants committed to when they chose to gather for a full day of activities in the TCF Bank Stadium in...more

I see gendered people
by After Atalanta
posted November 2, 2011 at 9:21pm

ESPNW has an interview with Mary Wittenberg who is the current president of the New York Road Runners. And by virtue of her position as president and CEO, she is in charge of the NYC Marathon--which happens this weekend. She is the first female president ...more

Miss Representation Review - I wish I could make the world watch
by stephaniemp
posted October 31, 2011 at 11:29pm

I knew when I watched the trailer, before I saw the fill documentary, that this is a film that EVERYONE should see. I don't just mean every woman, I mean every woman, man, mother, and father, ad executive, and corporate executive. The film was...more

P.S. One's a Lesbian
by After Atalanta
posted October 26, 2011 at 11:23pm

I've had over a day to sit on this story because of other obligations. This has meant that the highly acerbic tone laced with expletives that I was going to use yesterday has been slightly tempered by time. I'm still a little irked by ESPNW though. I real...more

Cal unveils new multimedia website, "This is Cal Basketball"
by They're Playing Basketball
posted October 24, 2011 at 8:26am

Click all the tabs and watch all the videos on Cal's new website. Especially loving the "who I am" section, and the coaches gangsta photo under the "back stage pass" tab.This is quite possibly the coolest website in Division I. ...more

Miss Representation Trailer - A must-see for everyone
by Stephanie Perleberg: Believe and Run On!
posted October 16, 2011 at 8:40pm

A colleague of mine shared this incredible trailer with me. It incorporates media, women, sports, and politics. EVERY WOMAN AND MAN SHOULD SEE THIS. Miss Representation 8 min. Trailer 8/23/11 from Miss Representation on VimeoWatch the trailer, then see i...more

ESPN in the nude
by Inspiring Sports Women
posted October 7, 2011 at 7:02pm

Stephanie Gilmore pic RipCurl AustraliaI was wondering why an old post on Aussie surfer Steph Gilmore was creeping up the Popular Posts list but now I get it. Nothing like a bit of booty to get attention I guess. At least from what I've read there are bo...more

ESPN Body Issue: Progress or backlash?
by Sports, Media & Society
posted October 7, 2011 at 1:56am

Yesterday, ESPN released selected images online from the 2011 edition of The Body Issue, expected to appear in a magazine form this Friday. I awaited the day with curiously to see what ESPN will tell us this year about “bodies we want.” I’m not su...more

Skills And Character, Not Looks, Make Athletes Heroes
by The First Line
posted October 6, 2011 at 9:21pm

All credit to Julie Chu for representing women’s hockey in ESPN’s Body Issue. That said, the concept itself remains deeply flawed, which is not her fault. Yes, the photography is gorgeous and even in this day and age the nudity is striking. I do...more

Opposing Views of Media Portrayals of Female Athletes
by One Sport Voice
posted October 6, 2011 at 1:49am

With the 2011 issue of ESPN The Body Issue magazine coming to shelves Friday, and images being released online today, I thought it a good time to summarize common ways media portrayals of females athletes are framed and discussed. Today I got to hear coll...more

Natasha Hastings: Check me out in ESPN the Magazine’s “THE BODY ISSUE”
by Natasha Hastings
posted October 5, 2011 at 2:52pm

I will be in the upcoming issue of ESPN the Magazine’s “The Body Issue” which hits newsstands October 7th. Here’s my interview as posted from ESPNW: Why pose for the Body Issue? It wasn’t an easy decision. I was kind of worried, but then I j...more

WNBA Playoffs Attendance Numbers: Did Seattle Experience the "UConn Effect" in 2011?
by Swish Appeal
posted October 4, 2011 at 12:47pm

Last night's crowd of 15,258 in Minnesota got me thinking about WNBA attendance figures and how they stack up within their peers, not just compared to their NBA counterparts. I always think of the Storm Crazies as well - crazy. Crazy for their team and...more

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