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MEDIA/MARKETING Articles and Blog Posts

The female athlete discrepancy
by Fast at Forty
posted June 22, 2011 at 10:22am

Last week Sports Illustrated published a list of the 50 highest paid athletes. Take a look at it. Do you notice anything unusual? Look again. There are no women on that list. None. Despite the ever increasing number of female sports stars as household nam...more

Be a positive influence and be careful what you post
by Sarah Stanley Inspired
posted June 15, 2011 at 3:38pm

Last night as I was browsing my Twitter feed, I saw a Tweet from a health/fitness professional. And what I read shocked me. The post was promoting the “HCG Diet”. This is one of the worst diets (all diets are horrible, but this one is exceptionally ...more

Women’s sports and the matter of choice
by Wendy Parker's Extracurriculars
posted June 14, 2011 at 10:19pm

This is the second in a series entitled “Women’s Sports Without Illusions” that critically examines the nearly four decades of the women’s sports movement, including Title IX, cultural and social developments, the growth of professional and in...more

Recent focus on female athlete “unifems”
by One Sport Voice
posted June 14, 2011 at 10:18pm

The recent focus on the athletic attire of female athletes, “unifems”, concerns me for many reasons. I write “unifem” instead of “uniform” to make a point. Most of the discussions about what is to be worn, or not, in competition is largely abo...more

The elusive notion of gender equality in sports
by Wendy Parker's Extracurriculars
posted June 14, 2011 at 5:35pm

This is the first in a series entitled “Women’s Sports Without Illusions” that will critically examine the nearly four decades of the women’s sports movement, including Title IX, cultural and social developments, the growth of professional and int...more

C and R’s Social Media
by C and R's Stanford Women's Basketball Blog
posted June 13, 2011 at 2:28pm

Hold on to your hats, batten down the hatches and hide the children! Sell all your worldly possessions and buy pet insurance cuz the world must be comin’ to an end because…Dunt… dunt… dunt….C and R have joined the 21st century and got a page on ...more

Today in Awesomely Sexist Commercials!
by Same Size Balls
posted June 12, 2011 at 4:50pm

This ad is not related to sports directly, but it would quite possibly (OK, DEFINITELY) be the most sexist commercial…of all time. This commercial is shown ad naseum on MLB Network and I have seen it extremely frequently the last couple of weeks. There...more

Stanford’s use of social media & news of new basketball coach
by C and R's Stanford Women's Basketball Blog
posted June 11, 2011 at 4:10pm

So okay, C and R found out a little bit more about the Stanford Women’s Basketball Team’s new assistant coach, Trina Patterson, with a little Q & A article. We mentioned she had a lot of head coaching experience, and came to learn at the feet of t...more

Annie Leibovitz shoots new Nike women's ads
by A Glam Slam
posted June 4, 2011 at 8:48pm

Nike launched its “Make Yourself” campaign last year, a marketing effort to encourage women who want to improve their physical form, to become “the best version” of themselves. Now the brand has tapped world famous photographer, Annie Leibovitz, ...more

G2 Women’s MMA Summit July 1-3: Seminars, Fights, and Networking
by MarQFPR
posted May 27, 2011 at 6:00am

GFight has been a leader in women’s MMA, hosting an annual conference of some of the best female fighters on the planet to help support the next generation. This year, the event heads to Vegas. Tuff-n-uff MMA has teamed up with GFight to host the...more

WNBA honors Katie Couric and Lisa Leslie
by HoopFeed.com
posted May 25, 2011 at 1:15pm

WNBA president Laurel Richie, NBA Commissioner David Stern, Katie Couric, Washington Mystics guard Alana Beard, Mystics co-owner Sheila Johnson. Photo courtesy WNBA. The WNBA held its sixth annual WNBA Inspiration Award luncheon Tuesday in New York C...more

What About The Girls?
by Womens Sports Support Team
posted May 25, 2011 at 9:44am

Something to consider: How does a sports section in 2011 not even think of girls playing soccer enough to say: this story is just about boys?? Though it seems like a little thing, it means a lot. A couple of e-mails would get their attention about t...more

Fitbloggin' Recap Part One
by Run Girl Run
posted May 24, 2011 at 7:02pm

Fitbloggin' was amazing from beginning to end. From the people I met and the new friends I made, to the things I learned and the things Katy and I hopefully taught others, it was a great conference. My favorite thing about this year's Fitbloggin' was tha...more

ESPN's "NASCAR NonStop" and the game of attention keep-away
by Sports, Media & Society
posted May 19, 2011 at 12:49pm

-ESPN announced yesterday that it will introduce "NASCAR NonStop" for its NASCAR "Chase for the Sprint Cup" broadcasts this year. As a video here shows, rather than cut away from the race to traditional spot commercials, viewers will still get to watch th...more

Taking the gender out of sports: Whose line is it anyway?
by After Atalanta
posted May 18, 2011 at 1:12pm

Pretty interesting interview with Kathryn Bertine over at the Huffington Post the other day. Bertine is a senior editor at espnW and is trying to qualify for the Olympic Games and has written a book about her attempt to qualify in 2008. ESPN sponsored her...more

The New WTA Campaign
by After Atalanta
posted May 16, 2011 at 4:34pm

The WTA has launched its new advertising campaign: Strong is Beautiful.And the NYT ran an article about said campaign. Let me note first that this is not a post with one coherent point or thesis. It is largely a collection of musings about the campaign. F...more

Looks vs. Talent – the Biggest Question in Women’s MMA
by MarQFPR
posted May 16, 2011 at 12:55am

Gina Carano in Maxim Magazine I was on a recent episode of “MMA Gospel” to debate the future of the women’s division in MMA, which is a great two hour debate if you have time. On the panel was MMA fighter Michelle Ould, Chris Schenk f...more

In social media, you get what you give
by Soccer Science
posted May 12, 2011 at 11:22am

I work in social media, but when I’m hyper-focused on my job I barely tend to my personal accounts. During these periods, my Facebook wall goes stale, blog traffic falls and Twitter replies die off. Not surprisingly, when I update my social netwo...more

Inspecting Pac-12 Network's impact on women's basketball & Big East negotiations
by Swish Appeal
posted May 5, 2011 at 1:20pm

Back in March, Jeff Rabjohns of the Indianapolis Star wrote an article describing not only how the Big Ten Network is "having a cascading effect throughout the college landscape" for women's basketball exposure, but also how television executives are seei...more

Sports Blog Karma
by Inspiring Sports Women
posted May 5, 2011 at 12:50pm

I haven't given a shout-out to some great blogs for a while. So, these are some of the new and not-so new blogs I've come across recently:Element 22This blog has great photographs of people hanging off mountains, skiiing down mountains, camping in mountai...more

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